Packaging not only contains and protects the product. It is the main vehicle of communication with the consumer. The attractiveness and functionality of its design, which combines art and science, will determine the first impression on the supermarket shelves. Aware of its importance, Congelados Apolo has launched a new 600-gram bag with which it diversifies its formats available on the market. This innovative packaging, designed for different seafood products, mainly varieties of frozen fish, offers new answers to the needs and demands detected among end consumers.
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This format of the Apolo brand is offered in bags with a practical and functional design that allows the products to be viewed through a central window, as is customary for the brand.
The 600-gram bagging is widely accepted by large supermarket chains seeking to offer different possibilities to the end consumer. In this sense, the new weight is very useful for the home.
With this continuous commitment to innovation, the company from Granada, which leads the frozen food sector in Andalusia, follows the philosophy linked to R+D+I that has guided its steps since its creation half a century ago. To the quality of origin of its products, imported from the best fishing grounds in the world, and the strict controls in its elaboration and freezing process so that they keep their properties intact, are added renewed formats of proven efficiency in line with the new times.
]The products available in 600 grams are as follows:
- Scallops
- Tuna fillets
- Hake fillets
- Sliced hake
- Selected whiting
- Swordfish fillet
- Rosada fillet
- Caella fillet
- Patagonian squid